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BBA 345: Introduction to Hospitality Management.

3 hours, 3 credits. Theory and practice of hospitality management in global setting and general characteristics of the lodging, food, travel, and recreation industries; special services provided by each segment; relevant principles for planning, organizing, controlling, leading, and motivating the physical, financial, and human resources of hospitality service providers; means of achieving total quality and team performance. PREREQ: BBA 204.

Last modified: 3/11/2014